iPhone Becomes Best-Selling Smartphone in India
Apple recorded record sales in India, Chief Executive Tim Cook said. The iPhone has first time become the best-selling model of smartphone in the country; this reflects that Apple is increasingly gaining momentum in the Indian market.
Apple today announced that the sales of iPhone have jumped unprecedentedly in the October-December quarter. India, the world's second largest market for smartphones, is the key to success for Apple in the country. The good news does not end here. Apple has emerged as the third biggest player in the PC and table market. Besides, India, sales growth of Apple is big in the US, China, the UK, France, Australia, and Japan too.
Currently, the market share by value of Apple stands at 23% looking at 2024. On the other side, it takes the top with Samsung as at 22%. Others with major ranks include Vivo, taking 16%; Oppo taking 14%; and last but not least, there is Xiaomi taking the remaining at 9%.
According to Tim Cook, the company has a strong interest in the Indian market. He said that the company will focus more on language support, especially English, for the local market. The other factor is the high demand from the enterprise sector.
Retail Expansion in India
In April 2023, it made a tremendous retail push as it opened up two flagship stores in Delhi and Mumbai. The company now declared that following success, they will further enlarge their business as well. The opening of four more stores will thus boost its physical position in Bengaluru, Pune, Delhi-NCR, and also in Mumbai.