
Coordination between the Film Industry and the Government
Tammareddy Bharadwaja, former head of Film Chamber and a filmmaker, spoke to the media about the current scenario in the film industry. He mentioned the recent meet of film personalities with Chief Minister to fill up any existing gap between the government and the film fraternity.
"The Film Chamber is here to unite everyone," remarked Bharadwaja. "Recently, top film personalities met government officials on behalf of the FDC chairman. That meeting itself put paid to the notion that the industry and the government are divided. Participants said it was one of the most productive meetings. Traditionally, the Film Chamber has been interacting with the government, from suggesting initiatives like the Gaddar Awards to benefit shows. It's free of charge, but that's the case most times. This scenario is different, and it is something audiences and producers need to take note of. A film like Pushpa 2, which has garnered international attention, tells you how far we have gone. We are making films in several languages and gaining audience recognition worldwide."
Government Cooperation and Industry's Role in Society
Bharadwaja clarified that the recent meetings with the government were not about films but about getting the industry to work in tandem towards growth. He said the actors' support for government initiatives to bring awareness to society has been great, and everyone needs to contribute to causes for the betterment of society.
"That's why it is our duty to participate in programs that bring benefits to society," he said. "When we make money from films, making videos for public cause awareness campaigns is a token for returning the favor. Such endeavors go beyond film promotion and point out a consistent attempt toward bringing welfare to society. Another issue was brought up to him about corruption-related high ticket prices. "That happens only when we see a need to meet. We don't do regular meetings with the government, of course."
Bharadwaja brushed aside minor controversies, such as the absence of birthday greetings within the industry, as not being an issue. "We have to get out of these petty things. Wishing each other is not a compulsive thing," he added.
Views on Industry Trends
Bharadwaja reflected on the industry's evolution, remembering the great shift from Chennai to Hyderabad, which took decades. He also responded to speculations about some missing individuals at the government meeting, like Chiranjeevi's family members, suggesting that they may have had prior commitments.
"Everyone in the industry is like family to me," Bharadwaja said. "I was gleeful to see Allu Arjun win the National Award. My writings, including the ones regarding the Sandhya Theater incident, were never to harm anyone. They are coming from care and concern. Advising others is a responsibility I take seriously because listening to the right advice can formulate a better future."
Through this press meet, Tammareddy Bharadwaja aimed to fortify the unity and purpose of the film fraternity as well as encouraging constructive interaction with the government.